I´m an independent graphic designer who believes in simple, conceptual design. I go deep and adapt to the needs of every case. I like creative experimentation, and I work with a small interdisciplinary group of people, with high ambitions. We enable and empower businesses through design and visual communication.

My work is based on ideas, creativity, and honesty. My goal is to establish long-term relationships with my clients.

Contact me if you need help with your next project, you can also read more about me.



I work with a multidisciplinary group specialized in:

Graphic Design  /  Print  /  Branding  /  Logo Design  /  Web Design / UI/UX Design / UX Research

Illustration  /  Lettering  /  Heraldic brand design  /  Heraldic communication



First, we think. Then, we design. Always, we learn.

We assume each project as one of a kind because we're always growing, through the process.

We give power to brands through design and visual communication. We find that what makes them unique and turn it into a value proposition able to reach and connect with their audience. We help build and manage the brand´s values as well as design and visual communication of companies.

We create own projects that allow us to experiment, improve, reaffirm and broadcast our work philosophy.



We design new brands and empower existing ones through a flexible methodology and continuing learning. We define their DNA following a laborious process of research, finding that single sweet spot that will touch and connect with users.

We offer a long term professional relationship, personalized attention, availability, efficiency, honesty, and respect by all means.



We are passionate about design and constant learning. We have a clear vision about design´s role and importance on each project, its relationship with society, its contexts and the environment.

We understand that everything is design and its connection with every aspect of life.

We are an image and ideas consultancy that helps our clients to gain value, visibility, and success by achieving goals.

© 2016 Jhonatan Medina Caguana / All right reserved.